City of Fullerton Small Business Emergency Assistance Program

This program is no longer accepting applications. Applications are being processed and applicants will be notified of their decision by late-April.

The City of Fullerton has created the Small Business Emergency Assistance Program which will provide funding to small businesses in need of financial assistance to overcome temporary losses of revenue due to the COVID-19 public health emergency. The program is based on the availability of funds, program guidelines and submission of all required information and supportive documentation. Small businesses located in commercial or industrial spaces within the City of Fullerton employing up to ninety-nine (99) full-time, or full-time equivalent employees (two part-time equal one full-time employee) may be eligible to receive assistance of up to twenty thousand dollars ($20,000). Funding is provided in the form of a loan that will convert to a grant in November 2021 provided certain conditions are met by the recipient. Funds received through the Small Business Emergency Assistance Program may be used to cover day-to-day business operating expenses such as rent, lease or mortgage payments, payroll, inventory, and utility expenses. Funds may also be used toward the cost of obtaining personal protective equipment or devices intended to enhance safety of the business, staff, and customers.

A full description of the program and further details can be obtained here. Download and review this document carefully before beginning an application.


  • Main place of business must be located within the City of Fullerton.
  • Small businesses must have no more than 99 employees (full-time equivalent).
  • Must be a for-profit business eligible to receive federal funding.
  • Home based businesses, independent contractors, and sole proprietors are NOT eligible.
  • Franchises are eligible, but only if they can demonstrate they did not receive any financial assistance from their franchiser.
  • Must qualify under CDBG low-moderate income criteria (see guidelines for full details).
  • Applicant must have and provide a DUNS number at time of application. (To apply for a new DUNS or to look up an existing one, visit
  • Applicant must be willing to attest to a statement verifying that the award will be used for costs incurred due to impacts associated with COVID-19.
  • Applicant must be willing to attest to a statement that they have not received any local, state or federal funding for the expenses covered by this program.
  • Applicant must be willing to attest under penalty of perjury to a statement verifying they are and have been in compliance with all local, state and federal COVID-19 guidelines and orders.

NOTE: Funds cannot be used for tax revenue replacement and businesses engaging in the sale of CBD, Marijuana, gambling, and adult entertainment strip clubs are not eligible.


Eligible activities for the use of funds include day-to-day business operating expenses such as rent, lease or mortgage payments, payroll, inventory, utility expense, and/or PPE for the business. Funding can be used to cover already incurred expenses or anticipated eligible expenses. Funding cannot be used for any expenses that have been paid for by any other relief funding from city, county, state, or federal sources. Recipients will be required to demonstrate proof of expenses in order to receive forgiveness of the loan.


Applications will not be considered complete without the following documents. AS NOTED BELOW, you will need to download the W9 and self-certification form, complete them offline, and upload the completed documentation with your proposal. Prepare early and have the following documents ready to upload to the application.

  • Signed W-9

    Download Here

  • DUNS Number (Your unique nine-digit identifier for businesses) (
  • Current City of Fullerton Business License
  • 2020 business and/or personal tax returns, interim returns or 2019 returns if 2020 has not been filed
  • 2019 business financial statements, which include balance sheet, 2019 profit and loss statement, 2020 profit and loss statement (January – December 2020)
  • Bank statements for the last three months
  • 2019 and 2020 – Form 940 and Form 941 report for employment verification
  • Copy of current lease/grant deed demonstrating proof of commercial/industrial business address
  • Owner/Employee self-certifications of household income if qualifying as low-mod income

    Download Here

  • Documentation supporting economic impacts resulting from COVID-19 (i.e. revenue loss, reduction in employee hours, layoffs, furloughs, modified business hours, etc.)
  • Documentation supporting proposed use of assistance funds


I have a home-based business. Am I eligible to apply?

This opportunity is for businesses located in commercial and industrial areas only; home-based businesses are not eligible. The City may offer an opportunity that home-based businesses may apply for at a later time.

I am a sole proprietor/independent contractor. Am I eligible?

Sole proprietors and independent contractors are not eligible for this opportunity.

I previously received other grant funding/PPP funds. Am I eligible?

Having received other types of grant or loan funding previously does not disqualify you from this fund. As long as you meet the eligibility requirements listed on the website, and as long as you do not use the funds (if awarded) to cover expenses already covered by another grant or loan program, you may apply.

What is a DUNS number, and how do I look mine up or obtain one?

DUNS is a unique 9-digit identified issued and maintained by Dun and Bradstreet that verified the existence of a business entity. The D-U-N-S number is needed to coordinate with the System for Award Management (SAM) that combines Federal procurement systems and the Catalog of Federal Domestic Assistance into one new system.

To look up or obtain your DUNS number, you should visit the Dun & Bradstreet website at or call 1-866-705-5711.

How will I know if my application was received?

Upon submission, you will see a confirmation page confirming that your application was successfully submitted. You will also receive email confirmation approximately 24-48 hours after submission at the email address listed in your application. Please be sure to double-check your email address before submitting to ensure that you receive further communications.

Please note, depending, on the initial volume of applicants, the system might temporarily show your application as “sending.” Please be patient – our system will accept your submission in the order received.

When will I hear about the award decisions?

Applications will be processed after the end of the grant period (April 13). The City will then engage in a selection process and will notify all applications of their decision by late-April.


Contact Charitable Ventures by email at or by phone at (714) 597-6630 ext. 134. (Available 8am – 5pm, M-F – except holidays)

This program is no longer accepting applications. Applications are being processed and applicants will be notified of their decision by late-April.